BORN TO PARTY, FORCED TO WORK
by Lauren Greenfield
Born to Party, Forced to Work 21st Century Hospitality
The internationally acclaimed event producer shows his ideas and inspiration for ultimate and intimate celebrations
What defines a truly great party? Most of all: generosity of spirit. In his first book, Bronson van Wyck, the man Vogue called 'The Wizard of Oz of New York party planning,' distills the essential pillars of the art of celebration into one volume, with examples drawn from his many successes - and, admittedly, a few entertaining failures. Lusciously illustrated with images from van Wyck's most spectacular events, this is the perfect primer on throwing parties that are as much fun to give as they are to attend.
Size: 290 x 214 mm (11 3/8 x 8 3/8 in)
Pages: 256 pp
Illustrations: 350 illustrations
Bronson van Wyck began his career as a protocol aide to Ambassador Pamela Harriman in Paris, where he was responsible for nightly diplomatic receptions at the American Embassy. In 1999, he founded Van Wyck & Van Wyck, an event firm that produces celebrations ranging from weddings and dinner parties to international destination experiences and not-for-profit galas. He is a founding member and trustee of the Friends of the High Line.
"I've watched Bronson van Wyck grow up, as he's turned his passion into a profession. Born to Party, Forced to Work is an inspiring, beautifully written read for anyone who's ever wondered how to make a career out of doing what you love. Bronson's sincerity, graciousness, and sly sense of humor come across in every page. And the pictures of the events make you feel like you were there yourself."—Diane von Furstenberg
"Every party Bronson van Wyck designs is a party you want to attend. And every party is a creative tour de force, full of innovation, great music, wonderful decoration, and an all-encompassing friendly ambience. Energy, joie de vivre, incomparable glamour, vivaciousness, and otherworldly beauty are just a few of the building blocks Bronson employs to accomplish his wizardry at any party venue. This evocative book captures so much of Bronson's work and evokes the range of his amazing talents."—Martha Stewart